Jessica Flach is the Area Manager overseeing conformation and performance events at the world class Purina Event Center at Purina Farms. Learn about Jessica's experience.
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Conformation
Your dogs are bred for winning. They’re ready to be trained, showcased and judged. But how do you start? Here, you’ll find everything you need to know about conformation. From breed standards to which shows to enter to updates on the latest competitors, this is your one-stop resource for dog conformation information.
Articles
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![Image of Jessica Flach and dog]()
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![ISC Agility Course Designer, Ashley Deacon, Focuses on Fun & Fast Challenges]()
Learn about fast, fun, & challenging agility course designs from ISC design expert, Ashley Deacon. Read about his designs at Purina Pro Club & how ISC courses differ. -
![Lewey standing in a field - Lewey List Image]()
Lewey, a champion GSP, owned by Brand Blum, was recognized as the most successful GSP of all time. Lewey retired at the age of 10 during the 2024 National GSP Association National Championship. -
![Miniature Poodle Sage Wins Best in Show at 2024 Westminster Dog Show]()
The 148th Westminster Kennel Club best in show winner has been announced. Sage, the Miniature Poodle, wins with retiring handler Kaz Hosaka. -
![Perry Payson, Champion Show Dog Breeder & Handler]()
Learn about Perry Payson and his love of the show dog industry. -
![2023 National Retriever Champion Rikki Tikki Tavi]()
March Wright and her Labrador Retriever, Freeridin Rikki Tikki Tavi, tell their story of winning the 2023 National Retriever Championship -
![Sealyham Terrier ‘Stache’ Wins Best In Show at 2023 National Dog Show]()
“Stache”, a 3-year-old Sealyham Terrier was awarded the coveted Best In Show at the 22nd annual National Dog Show, presented by Purina. Learn more about this friendly and confident terrier fueled by Purina Pro Plan. -
![Chris Flessner, conformation breeder]()
Meet Chris Flessner, the co-breeder/owner of the 2022 Westminster Best in Show winner, Trumpet. Hear the story behind their history-making win, and why Trumpet requires the fine-tuned nutrition Purina Pro Plan Sport. -
![Best In Show at Westminster]()
The 147th Westminster Kennel Club best in show winner has been announced. Buddy Holly, a Petit Basset Griffon Vendeen was the first PBGV to be awarded this honor. -
![National Dog Show Winner Winston]()
What a grand win for “Winston,” a 3-year-old fawn French Bulldog who became the first of his breed to be awarded Best in Show at the 21st annual “National Dog Show Presented
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![Bloodhound 'Trumpet' Wins Best in Show at 2022 Westminster Dog Show]()
A 4 1/2-year-old male Bloodhound wins Best in Show at the 2022 Westminster Kennel Club Dog Show Presented by Purina Pro Plan. -
![Kerrie Kuper with her beautiful Whippets]()
The secret to happiness for Kerrie Kuper is breeding beautiful Whippets and showing them as a breeder-owner-handler to great success.
